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Friday, December 24, 2010

Turning Traffic in to Adsense Traffic

If you are already running AdSense ads on your site for a while and you feel that you do not understand as much cash as possible, the 99,99% of you are right. Most people feel frustrated that they can not be expected revenues, and it's down to the level of traffic and the click through rate.


There are many ways to turn traffic into AdSense traffic and list them in a short description of each.


The first thing you need to do is tune up your site's content. While some people this is not feasible (if the forum is running, for example, that it's a lot harder) most people know that AdSense sites a real cash cow.


For starters, you need to find what keywords your site. This is a fundamental technique in SEO (Search Engine Optimization), better known as keyword density verification. A good tool for this task, the Density SEO analyst.


You will need to take this to the list of words and search the Overture Search Inventory or Google AdWords Sandbox to find out what other words could be doing better than what currently.


From that point, keep the site at the heart of most things appear to get keyword suggestions. Try that on these keywords, or at least some related keywords as often as possible links to the site.


Because of the way it works with Google AdSense, it's a sure way to increase your earnings because you are better ads to AdSense banners, similar to how you can get a better Google PageRank


It is also important to keep the new pages to your site. This is very important because the more pages you have, the greater the chance that you'll get more hits on the ads.


It is also very important to select the appropriate format for the AdSense banners and the best places for them. Although this is a much wider subject you generally know that the first three Google AdSense formats are: 336x280 large rectangle 300x250 medium rectangle and 160x600 skyscraper.


Make sure you select the correct colors for the ads than they are different from the contents of this site (or just another bad sense), make sure visitors to regard them as banners which have nothing to do with the site as well.


Make sure these ads are positioned where they will create the maximum amount of profit. Most times, this place is said to be right before the start of contents of this site.


Pages of a long text body, you might find skyscrapers to be better, simply because users get exposed to them several times. In addition, the news Web sites or similar items, you might find in a good position at the bottom of the content, because that's when people read the story and looking for something else to do.


Do not use more AdSense units if you have a lot of text on the page. Just make sure you do not overdo it, because you may find that you get a lot lower CTR and lower revenues in the first place you began using this technique is not appropriate. You can add more than three units, so use them wisely.


I have a Google AdSense preview tool that lets you visualize what ads would get served on the site, and it comes very well as a testing mechanism.


Just make sure you respect the AdSense policy, click fraud. As a pointer you can place a picture next to your adds, just make sure that there is some room in order to make sure this did not encourage visitors to click on the link.


Of course, there are several ways to increase traffic to your AdSense site, but they should serve as a good starting point for income maximization.

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3 comments:

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